A number of mobile banking experts have been envisioning the ‘cash-less village’, in which villagers pay for groceries and services on their mobile phones. But, in his book Predictably Irrational, Dan Ariely, a behavioural economist at Duke University, shows how the degree of abstraction of our currency can lead us to experience greater and greater distance from our ethical values, increasing moral hazard.
Posts Tagged ‘mobile banking’
The ‘Cashless’ Village?
Posted in Microfinance, The village, tagged cashless village, currency, Dan Ariely, mobile banking, mobile phone, moral hazard, Nina Mazar, technology, tokens on April 26, 2011| 3 Comments »